🔍 Research
Midland School needed a refreshed digital identity that matched their academic excellence and modern infrastructure. Their previous website was outdated and lacked parent-focused functionalities like online applications and term updates.

We conducted stakeholder interviews and competitor benchmarking to understand the gaps in digital communication and branding.

💡 Solution
We executed:

• Responsive Website Design – Clean, mobile-first layout with sections for parents, students, and alumni.

• Branding & Visual Identity – Refined school crest, typography, and uniform color palette.

• Student Portal Integration – Prepared framework for future LMS/ERP integration.

• Event & News System – Dynamic module for communicating academic news and term events.

📊 Results

• 📈 50% increase in website sessions after redesign

• 🧭 Improved parent inquiries through online forms

• 💬 Positive feedback from staff and alumni on the modern look and functionality

✅ Conclusion
Midland School now boasts a digital face that complements its on-ground excellence. Imanasoft helped position them as a forward-thinking institution for today’s digital-savvy parents and students.